Public HoloLens launch demo showcased globally at reveal events and E3.
Bringing Minecraft to Life in Mixed Reality
Lead UX Designer | Microsoft | HoloLens
Overview
Led UX and interaction design for the world's first public hands-on HoloLens experience, defining foundational interaction patterns that introduced mixed reality gaming to a global audience.
What I Owned
- Defined the core spatial interaction model for Minecraft in mixed reality.
- Invented the Magic Window interaction, a patented spatial affordance for viewing holographic worlds embedded in physical space.
- Directed UX and interaction design across voice, gaze, gesture, and spatial input systems.
- Led design execution in partnership with engineering and production to deliver a stage-ready public demo.
- Shipped from concept to global launch in under three months.
Outcomes
- First time press and public experienced live holographic gameplay on HoloLens.
- Established expectations for mixed reality gaming at platform launch.
- Generated record global media coverage for the HoloLens reveal.
- Interaction patterns reused across early first-party HoloLens experiences.